How to find people to help you with your business
Monday, December 08, 2008
Ready for some help with your business? You can research online all day, read every book, even talk with friends and family, but sometimes you just need another experienced business person to sit down with you, face to face, and work on improving your business. No matter
where you are, odds are that you are in the territory of some free
business consulting sources.
These first two are more or less
consistent nationwide in the US. No matter where you are, you can call
on the nearest of these services.
- Small Business Development Centers. Our
Contributor Jeanne Cole (OkieJ) works for the SBDC based in Alva, Oklahoma.
Her job, along with all SBDC counselors, is to provide free business
counseling to anyone who asks. She helps people in any stage of business, and she drives halfway across the state to meet
with people on their own turf. Trust me, there is an SBDC and the local
equivalent of Jeanne near you waiting to help, probably based on a
college campus. Check the SBDC Locator to find yours.
- SCORE.
Through SCORE, volunteers with real business experience can help you fix problems in your business. SCORE has lots of chapters in the US, but they are
pretty far apart in my corner of the state. Patrick Allmond used SCORE
once, but found that because these are retired executives, they usually
aren't up on the latest tech trends. There are exceptions, though, so try to get matched with a volunteer that meets your needs.
This second group of resources is more general. The names and programs will vary from place to place, so you have to do more research to find them in your area. The best place to start is:
- Universities, Colleges, Technical Centers.
Many educational institutions have some program or center dedicated to
small business. The services available vary widely. You'll just have to
call and find out what's available to you. Even if you are not near the
campus, you are probably still in the service area of some help, and they may drive out to meet you.
- Business Incubators.
All incubators provide services to the businesses that they house. Some
also provide assistance to outside businesses. It never hurts
to ask. Some incubators worldwide are listed at the NBIA.
- Trade Associations. Depending on the type of business you are in, you may get some
help from a trade group or business alliance. They also may be able to help you connect with another small business person in your industry, but not a direct competitor, for some in person discussions.
- Chamber of Commerce. The
local chamber of commerce may have their own business counseling
program, or may point you to other local resources. They should know
all the other players in your local market. If you local town chamber
is too small to help much, try the next bigger neighboring city.
- Economic Development Associations. This
could be a city agency, a county group, or a regional or state
organization, but some offer help directly to existing business
owners.
- State Business, Commerce, or Economic Development Department.
This is usually an agency of the state government, so start looking on
your state's government website. In order to get in-person help from
the state, you may need to be a pretty large business. More
likely, they may help you find a more local resource person.
Hiring Paid Consultants
Besides these free resources, there are also paid consultants to help with your business. Here's where I need your help. For the next article on hiring paid consultants, I need your experiences.
- Have you worked with a paid consultant? What were your results?
- Are you a consultant? What can you share about working with client small businesses?
Special thanks to Sheryl Schuff and Derrick Parkhurst for their help with this post.
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9 comments:
I have worked with consultants a couple of times. Fortunately, I've had very good results with them.
Actually, I hired them for a small project. He's about to start the third one for us.... and there is a fourth coming his way.
How did I find them? Word of mouth.
Thanks, Marco. Glad to have your perspective on consultants.
We use a number of consultants at www.rombla.com most of the time it works out ok but sometimes there time is short lived. Word of mouth is always best but we use craigslist, twitter and google to find specific talents.
I have been a consultant to small businesses and found that the best engagements are short (1-2 weeks) and address or diagnose a specific problem (specific deliverable).
Chris and Geno, thank you. Good points to consider.
Great Resource. In our small town the resources you've listed go largely under used. Getting the word out is key. It seems the chamber really makes an effort. Many small business owners, I think have the I can do it attitude and look for help only as a last resort.
That's our independent streak. But it does not serve us or our businesses well to only view this as asking for help. This is more about learning, growing, improving. And that's a different perspective.
Becky,
The advice I'd like to offer to help folks work effectively with their consultants is that rarely is there one “correct” answer to any given problem. It's the consultant's job to ask questions about your particular situation in an effort to come up with a competent solution that meets your objectives.
It's been my experience that people often think that their quick questions should have quick answers. Not always true. For example, the one I get a lot is “Do I need an attorney to incorporate (or form an LLC) or can I do it myself?”
Well, it depends. On a lot of things. And there are several other questions that need to be answered first in order to choose the most appropriate legal structure.
Some of the areas that need to be discussed are what types of products and services you offer, what locations you have, and whether you sell anything on-line. Details about your personal life, like marital status, health, educational plans, and current net worth are also important because of the effects that choice of business structure has on your personal taxes.
There is no one-size-fits-all answer. The advice that your 25 year old single cousin in Key Largo got three years ago when starting a similar business might not be the best advice for you if you're a 40 year old married father with two kids in middle school in Ft. Wayne.
It doesn't matter whether the subject is incorporating your business, developing a marketing plan, or producing a newsletter for your customers. An experienced consultant who knows what questions to ask can be a big help to you in finding a workable solution.
Sheryl
Thanks, Sheryl! Excellent, well-thought-out points.
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