Rural communities were not immune to the chaos of 2020, but remained more concerned with ongoing challenges. To find out what rural people felt were their biggest challenges, SaveYour.Town and SmallBizSurvival.com surveyed over 280 rural people in the fourth quarter of 2020. The results make up this fourth edition of the Survey of Rural Challenges. Challenges […]
Downtown is your town’s core: How to make your case
Why does downtown matter? I’ve been asked why downtowns matter to small towns. Why should you invest your time and money into revitalizing your downtown? What makes it more important than any other area of town? What about that highway frontage? Or the edge of town where the discounters locate? In our Survey of Rural […]
Zoom Towns: attracting and supporting remote workers in rural small towns
People have been saying for years that they would prefer to live in rural areas. Trulia research in 2014 showed 7% more people wanted to live in rural places than did then. In 2018, Gallup asked people where they preferred to live. Rural came out on top for all age groups except for 18-29 year olds. With the 18-29 […]
Refilling the rural business pipeline
This is a short sample from the SaveYour.Town video “Refilling Your Business Pipeline” featuring Deb Brown and me. Small towns and rural communities will need new business startups to revitalize their local economies, but not many people have the resources today to do a startup the way it’s traditionally been done. Part of what holds […]