A building that is falling down or where the roof has fallen in can still be useful. One example is the Royal Theater, in Archer City, Texas. The Royal Theater was featured in the movie “The Last Picture Show,” and production crews did the work to shore up the facade. The space behind has a […]
How a ghost town made something from nothing with a folk festival
Craft entrepreneurship is a strategy for prosperity that works in every community, no matter how small, even if everything else is against you. Even if all you have is the dirt under your feet. This is the story of Avard, Oklahoma, a town that knows how to make something out of nothing. Often listed as […]
Market your small town as a movie filming location, attract movie and game fan tourists
Your fellow reader Miriam wrote in to ask about attracting filmmakers to her town. I am designing a website for a small town in Texas that apparently was used as a location for some small films years and years ago. They are designing a new website for the town and thought it might be fun […]
For easier social media marketing, fill in the blank
Sheila Scarborough and Leslie McLellan of Tourism Currents laid out a simple starting point for all your social media efforts. Good news: it’s as easy as filling in the blank. Fill in the Blank (Our company) is where (our customers) find (the thing we offer) with (this benefit) So all you have to do is […]