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Show and Tell – How Video and Maybe Even LIVE Video Are Important for Small Town Business

By Chris Brogan

Small Town Business Lights

By Chris Brogan They say a picture is worth a thousand words, but sometimes, it might be worth a thousand dollars, too. Over the last ten years, restaurants and bars who post their best dishes or drinks as photos on sites like Instagram have learned that people love seeing examples of what they’ll get if […]

April 20, 2020 Filed Under: entrepreneurship, marketing, rural, social media, tech, tools Tagged With: Chris Brogan, effective marketing, entrepreneurship, guest post, rural, service businesses, small business, small business success, video, video tips

Exact Yeti Blue mic volume and Windows settings to reduce background noise

By Becky McCray

Blue Yeti Microphone

The drawback to Yeti Blue USB Microphones for podcasting Yeti Blue microphones are widely popular for podcasting and home sound recording. They do have a big drawback of being overly sensitive. They pick up too much background noise even when the gain is turned way down. I know because I bought one for my own […]

February 17, 2020 Filed Under: mistakes, tech, tools Tagged With: audio, Blue, microphone, mistakes, podcasting, quality, recording, settings, sound, streaming, video, Windows, Yeti

Control your business holiday lights with smart home tools

By Becky McCray

  Older downtown buildings in small towns are a good use for “smart home” technology. Small businesses struggling with vintage or outdated electrical systems can use smart outlets to control displays more easily. I thought of this when I was in a local retail store at closing time. The owner and a clerk were talking […]

November 19, 2018 Filed Under: entrepreneurship, rural, tools

The easiest way to podcast is from your phone

By Becky McCray

Woman holding an iPhone

Podcasting is a powerful way to build a connection with people. They hear your voice and feel like they get to know you. The problem with podcasting is it seems like a big hassle. You’re going to need equipment like a good mic, software to record and edit your audio, and some way to host […]

June 18, 2018 Filed Under: social media, tech, tools

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