For years, we’ve all worked on SEO, or Search Engine Optimization, to get our names out there and associated with specific words and phrases we knew our customers would type into a search engine to find us. Now that customers are saying their searches out loud, how does that change things? Today’s voice searches […]
Two 2019 small business trends that are good for small towns
Brother released their small business trends for 2019, and two struck me as particularly good for small towns and rural businesses. Remote workforces will continue to rise Brother says: “2018 was a pivotal year for remote working and as we head into 2019 that is not going to slow down. Good talent is becoming […]
Small towns as testing grounds for future technology
Necessity breeds innovation, and rural people have always been innovative. Working with limited resources makes us more creative thinkers. That’s just one of the reasons that small towns and rural places are the perfect testing grounds for the future. The infrastructure of future technology will be the result of rural testing. Drones and UAVs – perfect […]
How small towns can cut through the noise to communicate with residents during disasters
Note: This is the second guest post by Whitney Hoffman. She’s sharing some thoughts about being ready for and recovering from disasters. -Becky Guest Post by Whitney Hoffman, Township Supervisor in Kennett Township PA Small towns across the Country are facing a Communications Crisis. We’re seeing contracting media markets, where hometown newspapers fold or go digital. TV […]