We’re all using the same marketing theme this year: Shift Your Shopping. When we work together to spread the word, we’ll multiply how many customers we reach. This week, let’s do a throwback. Tell your founding story. How did your business come into being? How were you founded? Who was involved in your early history? […]
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Holiday Marketing 7: Small Business Saturday
We’re all using the same marketing theme this year: Shift Your Shopping. When we work together to spread the word, we’ll multiply how many customers we reach. In the USA, this weekend is Small Business Saturday. (Canada celebrated last month, and the UK is holding out for Dec 5. Australia is taking the whole month […]
Holiday Marketing 6: Support your service providers
We’re all using the same marketing theme this year: Shift Your Shopping. When we work together to spread the word, we’ll multiply how many customers we reach. This week, the focus is on the local businesses that help you do business. Think about all the other businesses you rely on. Who sells you supplies? Who […]
Holiday Marketing 5: Share the causes you care about
We’re all using the same marketing theme this year: Shift Your Shopping. When we work together to spread the word, we’ll multiply how many customers we reach. This week, the focus is on the causes you support. Our ultimate goal is to build a stronger community for all your local businesses, and the charities you […]