This is a short sample from the SaveYour.Town video “Refilling Your Business Pipeline” featuring Deb Brown and me. Small towns and rural communities will need new business startups to revitalize their local economies, but not many people have the resources today to do a startup the way it’s traditionally been done. Part of what holds […]
Business plans are not worth the paper they’re written on
by Deb Brown At least, the old way of doing them Writing a business plan is an intense project that takes up a lot of your time. You spend weeks and weeks on it, and you’re not even sure everything in it is correct. Your financial projections are just wild guesses. You’re not even open […]
Regular Customers Form Your Base
Ask yourself: Who are your regular customers? What do they buy and why do they keep coming back? Who are the customers you no longer see? Why aren’t they returning? Why is it important that you can answer these two questions? It’s simple. Regular customers form the base of your business. And customers who have […]
Disasters: Is Your Small Business Ready?
Earthquakes in Alaska. Fires in California. Tornadoes in the Mid-west. Floods on the eastern seaboard and the Gulf coast. Water pipes break in your computer room. Your freezers break down. The electricity goes out for an extended period. A key player in your business dies. Someone hacks your data. Big disasters and small disasters. Your […]