Do you tend to panic about a lack of business at a certain point during the year? Do you always feel like you’ll never get enough bookings for the fall? I know several independent professionals who feel like this: a professional photographer who always worries in late summer that there won’t be enough bookings for […]
How one food business keeps adapting, from table to cart to truck, to restaurant and back again
Guest post by Rob Hatch My dear friend John Grossman and his wife Dawn own the Holyoke Hummus Company in Holyoke, Massachusetts. I’ve marveled at how they grew from setting up a small folding table at a local park selling falafel sandwiches to acquiring a cart. Next, they outgrew the cart and bought a food […]
In an economic crisis, spend your brainpower before your dollars
Be frugal. One of the Small Town Rules is to spend your brain power before spending dollars. Be creative about how you handle challenges rather than to throw money at the problem. Venture capital vs. Bootstrapped We’ve all heard about startups that have been funded by whatever venture capitalist or angel that has just dropped a […]
The Idea Friendly Method to surviving a business crisis
Small towns have endured boom and bust cycles, commodity crashes, mill and factory closures, environmental disasters and losing their economic reason for existing. Rural communities have reinvented themselves before, and rural businesses are re-inventing the way they do things. How Holyoke Hummus stays Idea Friendly through a crisis John is the owner of Holyoke Hummus […]
