• Survey
  • Book Becky to speak
  • The book: Small Town Rules
  • Shop Local video
  • SaveYour.Town

Small Biz Survival

The small town and rural business resource

A row of small town shops
  • Front Page
  • Latest stories
  • About
  • Guided Tour
  • Subscribe
  • Privacy Policy
  • Contact
  • RSS

Book review: Celebrity CEO by Ramon Ray

By Becky McCray

The Celebrity CEO by Ramon RayBook cover of The Celebrity CEO by Ramon Ray

Summary: Community building in a way small town entrepreneurs can identify with. Good section on tools, and lots of timeless techniques. 

The title sounds a bit grandiose to small town ears, but the way Ramon Ray talks about building community will sound very familiar.

  • You are the face of your business.
  • You’re part of a small community.
  • Serve people like they matter to your whole network. 

Of course, the section on online marketing tools will age as tools change, but half the book is spent setting out the timeless approach. Whether you’re serving a local market or getting beyond geographic limits, take your small-town sensibility with you. 

Good stuff for rural entrepreneurs.

Find out more and buy it from The Celebrity CEO page.

Disclosure: Ramon Ray is my friend and sent me a copy of this book. I like the book, so I’m sharing it. Other friends have sent me books that I did not review because I didn’t find them useful enough to share.

Ramon Ray and Becky McCray pause for a selfie at SMTulsa 2016.

 

New to SmallBizSurvival.com? Take the Guided Tour. Like what you see? Get our updates.

 

  • About the Author
  • Latest Posts

About Becky McCray

Becky started Small Biz Survival in 2006 to share rural business and community building stories and ideas with other small town business people. She and her husband have a small cattle ranch and are lifelong entrepreneurs. Becky is an international speaker on small business and rural topics.
  • Are marijuana shops good or bad for small towns? - April 22, 2021
  • Downtown is your town’s core: How to make your case - February 22, 2021
  • Zoom Towns: attracting and supporting remote workers in rural small towns - December 10, 2020
  • In an economic crisis, spend your brainpower before your dollars - November 25, 2020
  • Video: How to fill empty car dealership buildings for the holidays - November 6, 2020
  • How has 2020 changed the challenges rural small towns face? Tell us here - October 20, 2020
  • The Idea Friendly Method to surviving a business crisis - October 6, 2020
  • Join me for the Rural Renewal Symposium online Oct 13 - September 26, 2020
  • Cheap placemaking idea: instant murals - September 11, 2020
  • Refilling the rural business pipeline - July 7, 2020

May 6, 2019 Filed Under: entrepreneurship, marketing Tagged With: book review, branding, Celebrity CEO, effective marketing, networking, Ramon Ray, small business, social media

Wondering what is and is not allowed in the comments?
Or how to get a nifty photo beside your name?
Check our commenting policy.
Use your real name, not a business name.


Don't see the comment form?
Comments are automatically closed on older posts, but you can send me your comment via this contact form and I'll add it manually for you. Thanks!

Howdy!

Glad you dropped in to the rural and small town business blog, established in 2006.

We want you to feel at home, so please take our guided tour.

Meet our authors on the About page.

Have something to say? You can give us a holler on the contact form.

If you would like permission to re-use an article you've read here, please make a Reprint Request.

Want to search our past articles? Catch up with the latest stories? Browse through the categories? All the good stuff is on the Front Page.

Shop Local

Buy local buttonReady to set up a shop local campaign in your small town? You'll need a guide who understands how we're different and what really works: Shop Local Campaigns for Small Towns.

Best of Small Biz Survival

What is holding us back? Why does every project take so long in small towns?

How any business can be part of downtown events by going mobile

Concert-goers talking and enjoying the evening in downtown Webster City, Iowa.

Why do people say there’s nothing to do here then not come to our concerts?

Retailers: Fill all empty space, floor to ceiling

More of the best of Small Biz Survival

Copyright © 2021 Becky McCray
Front Page · Log in