
Photo CC by Iain Farrell on Flickr
You do some events that are open to the public, right? Here’s the tip to get more locals to attend.
When you hold an event that is open to the public, put up a sign that says, “Open to everyone! Come on in!”
Of course you know it’s open to the public, and of course you said so in all your promotion. But we–that is, the public–weren’t paying attention. (sorry)
And when we walk by or drive by the event in progress, we can’t tell by looking that you’d welcome us. We’re all used to thinking that we weren’t invited, that this isn’t for us, that we aren’t welcome. It’s just human nature. You can remember times you’ve felt the same way, unsure whether you ought to go in somewhere.
But if there’s a giant banner specifically inviting the public, that’s different. That’s one obstacle out of the way in getting us to participate. Give it a try, and let us know how it goes.
New to SmallBizSurvival.com? Take the Guided Tour. Like what you see? Get our updates.
- How small town businesses can market to remote workers and turn them into new customers - May 15, 2023
- Survey of Rural Challenges 2023 results - May 8, 2023
- Rural and small town ideas from the OU Placemaking Conference IQC 2023 - April 5, 2023
- Rural tourism trends say small towns are still cool - March 27, 2023
- Move Your Money and Bank Local - March 22, 2023
- Using a building as a warehouse or storage in a small town? Put up a sign - March 13, 2023
- How to get customers in the door of small town and rural retail stores - February 19, 2023
- Check your small business website for outdated pandemic changes, missing info - January 31, 2023
- Rural Tourism Trend: electric vehicle chargers can drive visitors - January 15, 2023
- 2023 trends for rural and small town businesses - December 26, 2022