• Take the Survey of Rural Challenges
  • Small Town Speaker Becky McCray
  • Shop Local video
  • SaveYour.Town
  • Front Page
  • Latest stories
  • About
  • Guided Tour
  • Subscribe
  • Privacy Policy
  • Contact
  • RSS
Buynow
  • Experts say
  • Media
  • Blog

for Big Brands and Small Businesses

“The award-winning book”

by Small Biz Survival Publisher Becky McCray and Barry Moltz

Andy Hayes uses Small Town Rules to build a sophisticated business

By Small Town Rules

As we celebrate the one year anniversary of Small Town Rules and winning a 2013 Small Business Book Award, we’ve asked a few friends to share the rules that are a part of their business every day.

Andy Hayes used this idea to talk about the difference between a complex business and a sophisticated business, using Rule 6: Be Proud of Being Small.

“I actually think lots of business owners make the mistake of thinking they want a big business that’s complex, when really, you just want a business that is the “right” size. Even tiny businesses can have a “sophisticated” offering – e.g. a product or service that is high-touch and high-value.”

In fact, maybe it’s time to clean out your business and simplify your offerings, Andy says.

View the quick 2 minute video here: The Difference Between a Complex and a Sophisticated Business.

  • About the Author
  • Latest Posts

About Small Town Rules

  • About Small Town Rules - May 15, 2022
  • Chris Brogan works Anywhere, Anywhen from his small town - May 11, 2022
  • More sightings of Small Town Rules fans! - April 11, 2022
  • Buy Small Town Rules - March 15, 2022
  • Small Town Rules Authors - February 15, 2022
  • Small Town Rules Media - February 15, 2022
  • Experts say about Small Town Rules - January 15, 2022
  • 7th Annual SMTULSA® Social Business Conference Equips Local Business People for Social Media Marketing Success - February 11, 2017
  • Absolut vodka goes local through partner distillers - May 11, 2014
  • Plan for Zero: Small biz owners sacrifice their own pay - December 11, 2013

May 11, 2013 Filed Under: SmallTownRules Tagged With: Small Town Rules

Wondering what is and is not allowed in the comments?
Or how to get a nifty photo beside your name?
Check our commenting policy.
Use your real name, not a business name.


Don't see the comment form?
Comments are automatically closed on older posts, but you can send me your comment via this contact form and I'll add it manually for you. Thanks!