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The 7 Minute Smarketer Interview

By Becky McCray

Brian Blake is a smart friend from Oklahoma City, and he’s one of the hosts of the fun podcast, The 7 Minute Smarketer.

Becky and Brian Blake with a cocktail shaker, printed by
the company he works with, ROBYN. Seems appropriate
for a liquor store owner, don’t you think?

He challenged me to make all the listeners smarter marketers in seven minutes, or I would owe him and all the listeners a beer. Of course, I couldn’t resist.

My seven minute answer is to act like a small town business owner. We talked about how much more the whole business world is like a small town now, how your customers act like small town people no matter where you do business. (Sound familiar? Like Small Town Rules, maybe?) We also covered ways to talk with customers individually and whether there are any universal truths in business today.

Here’s the 7 Minute Smarketer Interview: Becky McCray and transcript.

Brian works as Director of Marketing and Transmedia Storyteller for ROBYN Promo. He is also a driving force in the AMA Oklahoma City chapter, and has been kind enough to invite me to speak to their group.

I’d be glad to come speak to your group on business and small town rules.

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About Becky McCray

Becky started Small Biz Survival in 2006 to share rural business and community building stories and ideas with other small town business people. She and her husband have a small cattle ranch and are lifelong entrepreneurs. Becky is an international speaker on small business and rural topics.
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January 10, 2013 Filed Under: marketing

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