Farming is an organic process of seasons and cycles, and so is marketing. In fact, I think marketers and business people have a lot to learn from farmers.
On The Pulse on Marketing show, I shared some of these ideas.
The “reaping rules” we talked about in the video were outlined in a guest post at Marketing Profs: What Marketers Can Learn from Farmers. (free sign up required) Then Ragan picked up that same post with the title, What communicators can learn from farmers. It goes beyond irrigation and crop rotation. (no sign up required)
Speaking
If you’d like to book me as a speaker for 2013, stop by my speaking site.
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- Zoom Towns: attracting and supporting remote workers in rural small towns - December 10, 2020
- In an economic crisis, spend your brainpower before your dollars - November 25, 2020
- Video: How to fill empty car dealership buildings for the holidays - November 6, 2020
- How has 2020 changed the challenges rural small towns face? Tell us here - October 20, 2020
- The Idea Friendly Method to surviving a business crisis - October 6, 2020
- Join me for the Rural Renewal Symposium online Oct 13 - September 26, 2020
- Cheap placemaking idea: instant murals - September 11, 2020
- Refilling the rural business pipeline - July 7, 2020
- Huge vacant buildings: grants to renovate? - June 9, 2020
- Economic self defense for small towns - June 7, 2020
Becky: As a certified networker, I am following this motto: “be a farmer, not a hunter”.