Not every small town can be saved. And maybe we shouldn’t try to save every small town.
If a town can’t get its act together enough to accept help or seek opportunities, should outside groups spend any of their limited time and resources on them? Or should they focus on the ones with the best prospects of success?
When I first had this conversation with a state agency staff member, I was a bit appalled. Don’t the people of those towns deserve a quality of life, too? Is it their fault that the town board is still fighting tooth and nail?
It may be callous, but I’m starting to shift my opinion. All people deserve a quality life, but not all of them will get it. In this era of extremely limited resources, the agencies and funders will have to draw some lines. And if we’re honest, this has been true for a long time.
It’s a self-service world, and the best solutions come from within. You want your town to be saved? Start saving it yourself, as best you can, and know that small successes lead to bigger successes. And successful communities attract more resources. And those who are just begging won’t get much positive attention.
But My Town Sucks…
Let’s be honest. Most towns suck to some degree. Your town is not the only one that is messed up.
You have to start by acting on your own. You do what you can, and it won’t be easy. Build relationships with other like-minded revolutionaries. Savor small, even tiny, victories. Build relationships with the people in neighboring towns, the towns that other people consider enemies. Build relationships with like-minded people online. Draw support from each other and dream up small but meaningful ways to make a difference.
Take the ideas you’ve read here and all those other resources online, and pick one idea. Scale that idea down to do-able, then do it.
Know that you’ll fail, that others will squash your best ideas, that opposition will drive you bananas.
The towns that keep sucking the life out of their residents are going to be the ones that head downhill the fastest. People can be extraordinarily mobile today, and they can choose to invest themselves in any one of the many amazing and cool small towns out there.
- Downtown is your town’s core: How to make your case - February 22, 2021
- Zoom Towns: attracting and supporting remote workers in rural small towns - December 10, 2020
- In an economic crisis, spend your brainpower before your dollars - November 25, 2020
- Video: How to fill empty car dealership buildings for the holidays - November 6, 2020
- How has 2020 changed the challenges rural small towns face? Tell us here - October 20, 2020
- The Idea Friendly Method to surviving a business crisis - October 6, 2020
- Join me for the Rural Renewal Symposium online Oct 13 - September 26, 2020
- Cheap placemaking idea: instant murals - September 11, 2020
- Refilling the rural business pipeline - July 7, 2020
- Huge vacant buildings: grants to renovate? - June 9, 2020