[Readers always ask me how to keep up with all the developments in technology and the online world. That’s why we’ve introduced a new feature: a weekly link roundup curated by Matt Mansfield. -Becky]
Matt About Solutions Weekly Link Roundup
Each week, I collect the 10 best posts that I’ve read and share them with you here. These posts focus on either choosing, or using, small business solutions online (or both!). Enjoy!
How to Measure Your Facebook Engagement
http://www.socialmediaexaminer.com/how-to-measure-your-facebook-engagement
My Take: Basic tips on measuring how well you’re doing at gaining the right kind of attention on Facebook.
How Apps Can Help Market Your Business, Increase Sales
http://www.smallbusinesscomputing.com/biztools/article.php/3930736/How-Apps-Can-Help-Market-Your-Business-Increase-Sales.htm
My Take: Can a mobile app really boost your business? Find out.
How To (Successfully) Break The First Rule Of Social Media
http://www.socialmediaexplorer.com/social-media-marketing/how-to-successfully-break-the-first-rule-of-social-media/
My Take: Some valuable tips that transcend social media and can be applied to many aspects of your business.
When is the best time to tweet?
http://www.christopherspenn.com/2011/04/when-is-the-best-time-to-tweet/
My Take: I like this approach because it uses YOUR actual engagement statistics to see when YOUR audience is paying attention!
The Super-Guide to Making Money from Advertising on Your Blog
http://www.bloggingteacher.com/selling-ads-on-your-blog
My Take: Finally – a handy, straightforward guide including how to set advertising rates!
The Best Way to Spend an Hour on Social Media
http://www.3dcartblog.com/the-best-way-to-spend-an-hour-on-social-media/
My Take: A step-by-step plan for managing your day-to-day social media activities.
When expert knowledge hurts your email marketing: 5 examples
http://www.email-marketing-reports.com/iland/2011/04/when-expert-knowledge-hurts-your-email-marketing.html
My Take: A great take on the value of writing to your audience, not above them.
What Are The Best Social Media Monitoring Tools? [Infographic]
http://oneforty.com/blog/what-are-the-best-social-media-monitoring-tools/
My Take: Monitoring your social media presence can be a real chore unless you use a tool like the ones listed here.
Need a Product Endorsement? Look to Bloggers, Not Celebrities
http://www.businessnewsdaily.com/bloggers-celebrities-influence-1204/
My Take: A look at the rising influence of endorsements from bloggers.
6 Steps to Getting ‘Just-Right’ Clients to Your Website
http://biznik.com/articles/6-steps-to-getting-just-right-clients-to-your-website
My Take: Website traffic is valuable, but targeted website traffic is worth its weight in gold. This post lists some good strategies for getting getting more visits from your targeted audience.
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Funny I added a similar section to my monthly travel marketing newsletter, and geeze was it popular. I can’t possibly keep up with everything so happy to send people to the news that apparently they are desperate for :-)
Andy, glad to hear folks liked it. Going by the number of people who ask me how to keep up, we all need roundups like this to help us find the good stuff.
Hey
One way of getting more customers would be to be able to take on more customers. To do so you’ll need a system to manage your customers. I have a site that does exactly that. It helps with appointement scheduling. It offers a free version also. I hope this helps.
Thanks