Small Biz Survival

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Promote your business in a new way

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Reader Laura Fisher “Mitten” from Michigan offered a terrific idea for promoting your works anywhere you go.

This is a bit specialized, but my husband is a filmmaker and he puts clips of his work (his ‘showreel’) on his PSP (this would work with iPhone/iPod/Zune, too, I think). He’ll stuff it in his pocket when he goes out somewhere he’s likely to meet people and can just show people his work right there in hand. (The PSP’s screen is gorgeous!)

And while that’s specifically for film, I would think anyone who does visual work – design, web design, whatever – could put together a little slideshow that could be shown on an iPod or Zune or PSP or whatever. A ‘showreel’ for designers!

So if you can take a picture or a short video clip that depicts your work, that’s how you can carry it with you. What a terrific way to connect your online promotions to people who aren’t online!

Need ideas for videos? We have a few small business video ideas for you.

[Photo by Josh Bancroft on Flickr, of a Dell X50V and Sony PSP showing mobile video playing possibilities.]

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About Becky McCray

Becky started Small Biz Survival in 2006 to share rural business and community building stories and ideas with other small town business people. She and her husband have a small cattle ranch and are lifelong entrepreneurs. Becky is an international speaker on small business and rural topics.

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