Common mistakes can kill your small business, but most of them can be easily corrected or avoided.
Today’s Bad Example: Breaking your promises to customers
I asked for some examples of small biz mistakes on Twitter, and you answered! This time, let’s combine two real-world examples of mistakes:
BarbaraKB Not “call me back” in the 24 hours that they promised. If it will be 48 hours, then just say that. ;-)
jnswanson smilingly give great directions to another location… but with the wrong highway number.
In both cases, the person representing the company broke a promise to a customer by providing bad information.
Right now you are probably thinking that you don’t do this, that you give only good information, and that you don’t break promises. Think again. During your every day conversations with customers, you will inevitably make a mistake, or circumstances will change and keep you from doing what you promised. It will happen, and it probably happens more than you think.
Solutions
This is squarely under the customer service heading. I can’t claim a magic knowledge of your business and your customers, so I recommend a few favorite sites that consistently share good advice on serving your customers.
Once again, Zane will probably come up with some better advice than I did on this one!
Your Assignment
Together, we are going to try to help each other out of these most common, deadly mistakes. You can use real world examples, real small businesses. Write it up, take a picture, or shoot a short video. Take care not to embarrass the offenders! Key point: include suggestions on how to do it right!
New to SmallBizSurvival.com? Take the Guided Tour. Like what you see? Get our updates. Want more stories? Read our shared stories from all over.
- How small town businesses can market to remote workers and turn them into new customers - May 15, 2023
- Survey of Rural Challenges 2023 results - May 8, 2023
- Rural and small town ideas from the OU Placemaking Conference IQC 2023 - April 5, 2023
- Rural tourism trends say small towns are still cool - March 27, 2023
- Move Your Money and Bank Local - March 22, 2023
- Using a building as a warehouse or storage in a small town? Put up a sign - March 13, 2023
- How to get customers in the door of small town and rural retail stores - February 19, 2023
- Check your small business website for outdated pandemic changes, missing info - January 31, 2023
- Rural Tourism Trend: electric vehicle chargers can drive visitors - January 15, 2023
- 2023 trends for rural and small town businesses - December 26, 2022
[…] just talked about bad customer service, so let’s focus on web presence, including Search Engine Optimization (SEO) and Search Engine […]