Small Biz Survival

The small town and rural business resource

A row of small town shops

Rule No. 1 of Customer Service

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“Rule No. 1: Use your own good judgment in all situations. There will be no additional rules.”

–Bruce, Jim and John Nordstrom, co-presidents of Nordstrom department store, in the employee handbook

Quoted at Customers Are Always

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About Becky McCray

Becky started Small Biz Survival in 2006 to share rural business and community building stories and ideas with other small town business people. She and her husband have a small cattle ranch and are lifelong entrepreneurs. Becky is an international speaker on small business and rural topics.

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