Related Posts Widget for Blogs by LinkWithin
Heading to SXSW? Consider our session: How did this happen? I'm in business!

Just a simple phone call

Thursday, September 10, 2009

I was near the end of a two-hour drive to pick up our daughter at college. It had been an intentionally quiet drive. I had been texting a bit, but hadn't talked to anyone for the whole time. When my phone buzzed twice, I realized it was a call, not a text. I looked at the number. I knew it was from near my office, but I didn't recognize it.

"Mr Swanson, this is Scott from Jim's Auto Care. Is it okay to talk?"

My heart started to beat a bit faster and my mind started trying to make sense of why Scott might be calling.

See, I didn't have a car in the shop.

"I was working on a car today, and it had a problem like yours. It made me start wondering if yours was okay."

I told him that it was fine.

A couple weeks ago, Scott had worked on our car, the one I was driving right now. A light had been coming on briefly every morning. Scott looked at it and we talked. It was a problem not with the cooling system itself but with a sensor. The system wasn't leaking but needed to be flushed. The sensor had some corrosion, but cleaning out the system should solve the problem and without the additional cost of replacing the sensor. He left it to me to decide. I picked the cleaning. He said to let him know if it didn't work.

"If I remember, the light was coming on every morning. So it's not anymore?"

Nope.

"Good. Take care."

I was amazed. His records were in his head. He was concerned about the effectiveness of his work. I'm guessing he wasn't calling with some programmed system of followup (I've seen the shop, remember?). He just wanted to be sure.

I've been there several times in the past year, looking for a new garage.

I think I found one.

New here? Take the Guided Tour. Like what you see? Subscribe.

1 comments:

RedHotFranchises said...

Nice article, Customer Relationships are the key to your marketing success.

Post a Comment

Having trouble commenting? Read our comment help.
Comment policy

Regular Features

  • Small Biz 100: 100 hands-on useful small business articles
  • Reviews: tools, resources and products to help your small business survive
  • Tourism: taking tourism to new places
  • Failure: if you aren't failing, how are you learning?
  • Brag Basket: celebrate! Once a week, we give you a chance to share your business successes.

Best Recent Posts

Get our Small Town Business Advice

More Small Town Biz in our Newsletter

Want to pass our conversations on to other small town and rural business people? Get our small town biz newsletter. It's perfect for sharing.

  © Blogger template Newspaper by Ourblogtemplates.com 2009, Banner photo (cc) by Becky McCray

Back to TOP