Chris walks through the steps he took to jump start awareness and donations, from getting it online, to choosing a useful URL, to rethinking existing marketing materials. It all adds up to an campaign built within one day.Here's the secret behind making an instant marketing plan: you have to practice. You must build your skills, your networks, and know your tools. You have to be prepared in order to be an overnight success.
[Photo of Chris by CC Chapman]
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